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Data Modeling for Google Analytics 4 with Activity Schema
Understanding Data Modeling and its Approaches
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Lessons
1
Do I need a data model for Google Analytics 4 data in BigQuery?
2
The Evolution of Ad Hoc Queries
3
The Importance of Data Quality and Consistency
4
Understanding Data Modeling and its Approaches
5
Implementing Activity Schema for Google Analytics 4 data
6
Add a first Activity Schema model in BigQuery
7
Constructing the Activity Schema
8
Understanding the Activity Schema table
9
Creating a Final Reporting Data based on Activity Schema with GA4
10
Using DBT for bigger ActivitySchema Setups